Business 101: What's Your Motivation?

Starting a business is a test of strategy, stamina, commitment and resilience - a game of survival of the fittest. So its not just enough to have the right motivation for starting a business. Business basics can be learned but not everyone has the personality to flourish on his or her own.

It represents a lifestyle change, a lifestyle for which not everyone is suited. It requires a huge personal and financial commitment and it should not be something you enter into halfheartedly. Successful entrepreneurs are driven and passionate about their business ideas. They derive energy from the excitement of building something to scratch. They see opportunities all around them and they have a strong desire to control their own destiny. They have an inherent go-for-it attitude. They don't just give it a try and hope it will work out. They are confident that they have what it takes to turn their dream into reality.

People give myriad reasons for wanting to start their own business. But not all of those reasons are good ones.

You want to start your own business, what's your motivation? Why do you want to start your own business?

Source: It's Your Biz by Susan Solovic

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